The Crocs brand stands for innovation, fun and comfort for people who want shoes that conform to their personalities and lifestyles, as well as to their feet. Now Crocs are available in more styles and for more occasions than ever before, Crocs is taking a big step forward in providing intuitive comfort to feet everywhere.
In its founding year, 2002, Crocs introduced an innovative shoe made of a revolutionary material called Croslite. Croslite technology held unique characteristics that allowed it to perform on both land and in water, characteristics new to the footwear industry. The company was given the name Crocs after the multi-environment, amphibious nature of Crocodiles.
Building momentum with a shoe unlike any other, Crocs provided consumers with innovative, fun and comfortable footwear that could be worn for a variety of lifestyle occasions. The Crocs brand name started to build a feel-good physical and emotional experience with a life of its own.
Crocs has quickly evolved to cross-cultural boundaries and now leads a global consumer movement of over 100 million pairs of shoes sold to date.
Crocs shoes are Innovative.
What separates Crocs from ordinary shoes? Radical thinking, industry-leading innovation, meticulous health-minded research, and never forgetting who we ultimately answer to: Feet.
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Crocs shoes are Fun.
Whether it’s with color, clever design, or in the way Crocs get their message out, Crocs always strives for smiles in an effort to elicit a feel-good emotional experience.
Crocs shoes are Comfortable.
Our bread and butter, profound comfort is all about a feel-good physical experience. Innovations like advanced ergonomic design, über lightweight technology, and a massaging foot bed all make sure you’re comfortable from toe to head, and vice versa.
Crocs shoes are Simple.
Utilitarian design with versatile function helps Crocs stand out. In a world full of bells and whistles, less is more.
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